Description: This course focuses on reaching and servicing the group meetings and events market. The process of selling space, functions and events to groups, and the methods for servicing group business after the sale are outlined. Also identified are methods to market an event business, track and contain costs, and measures for operational effectiveness and efficient work schedules. Catering management from a front-of-the-house perspective is presented, as is theme development with specifics in design and décor. This course is for students interested in a career in hospitality and tourism or those interested in the area.
This course can help you earn the following degree(s) or certificate(s):