MARK 100 Principles of Marketing
3
hours lecture,
3
units
Grade Only
Description: This course is an overview of the foundations, principles, processes, and goals of marketing. Topics include ethics and social responsibility, global marketing and world trade, corporate marketing and strategies. Marketing strategies include product planning, development, pricing, distribution, and promotion. This course is intended for students majoring in business or others interested in a business setting such as managers and supervisors.
Check the Online Class Schedule for information about course Prerequisites, Co-requisites, Enrollment Limitations and Advisory information .
Degree Link
This course can help you earn the following degree(s) or certificate(s):
- Business Administration - Associate in Science
- Business Administration - Certificate of Achievement
- Business Management - Associate in Science
- Geographic Information Systems - Associate in Science
- Marketing - Associate in Science
- Marketing - Certificate of Achievement